An introduction to brand development with StudioLR

An overall intro into the world of brand. Covering everything from what brands are and why they exist, through to the fundamentals of brand strategy, how we go about developing brands, and how to use creativity to your advantage. Participants will leave the session with a better understanding of what brands are, and a few timeless principles and quick tips they can apply in their own work. We’ll weave in some interactive exercises throughout the session and there will be time for a Q&A at the end.

Design systems are more than just style guides - they’re the foundation for scalable, consistent creative work.

Understand the basics of how campaigns work, how an agency runs and all the different jobs you can do in the industry.

We’ll give an overview of how we collect, interpret and apply social media analytics data to measure effectiveness, optimise performance, and make evidence-based decisions. We’ll also touch on brand values and ethical social media practices and how this guides our online presence.

Welcome to The Brief Escape — a hands-on, escape room-style workshop where cracking the campaign is your only way to crack the code. You and your team will uncover the secrets of successful marketing by learning how to plan, build and report on a campaign from start to finish.

Design systems are more than just style guides - they’re the foundation for scalable, consistent creative work.

Two or three of Story's top creatives will lead a session covering inspiration, ideation and integration. Oh, and interaction too - as attendees will have a chance to respond to a short, fun brief to exercise their own creative muscles.

Learning Outcomes

Attendees will leave with an armoury of tips, tools and insights to enhance their creativity and boost their confidence

Design systems are more than just style guides - they’re the foundation for scalable, consistent creative work.

Join STV’s In House and Commercial creative teams for this in-person, hands-on, immersive look at the world of advertising.

This session will take you behind the scenes of a real PR campaign that made global headlines

Deep dive into the world of campaigns & careers with Leith Agency

You’ll leave with an understanding of the basics of how campaigns work & how an agency runs.

Attendees will go behind the scenes of some of John Doe's biggest experiential moments which have gone live this year.

We'll explore the essentials of building your own brand with a focus on boosting your LinkedIn profile.